Bajaj Chetak Electric Opens New Experience Zone in Pokhara Nepal

The modern interior of the newly opened Bajaj Chetak Electric Experience Zone in Nayabazar, Pokhara.

This launch marks a significant milestone in Bajaj’s strategy to decentralize its electric vehicle ecosystem beyond the Kathmandu Valley. Because Pokhara is rapidly adopting eco-friendly transport, this dedicated customer hub is designed to offer tech-savvy buyers an immersive, end-to-end look into smart electric mobility.

Table of Contents

  1. A Premium Interactive Showroom Hub
  2. The Spotlight on Chetak 3501 Specifications
  3. Localized Service and Customer Consultation
  4. Pricing and Regional Market Expansion

A Premium Interactive Showroom Hub

The new Experience Zone in Nayabazar features a sleek, minimalist design language that highlights the intersection of modern tech and heritage.

  • Digital Touchpoints: Visitors can interact with digital product displays to explore internal battery configurations and over-the-air (OTA) updates. Tourism Mail
  • Supervised Test Rides: Customers can book test rides directly from the facility to experience how the e-scooter handles Pokhara’s distinct urban terrain. Tourism Mail
  • Streamlined Purchases: The venue houses on-site advisors to guide buyers through immediate bookings, financing options, and digital app setups. ShareSansar

The Spotlight on Chetak 3501 Specifications

The flagship model anchoring the new showroom is the Bajaj Chetak 3501. This all-electric scooter blends the iconic retro aesthetic of the original Chetak with highly modern powertrain engineering.

  • Battery & Range: Equipped with a 3.5 kWh IP67-rated lithium-ion battery, it delivers a certified range of up to 153 km on a single charge. Nepal Drives
  • Charging Speed: The floorboard-mounted battery pack can juice up from 0 to 80% in approximately three hours. Nepal Drives
  • Performance Output: Driven by a quiet 4 kW BLDC motor, it generates 20 Nm of peak torque and reaches a top speed of 73 km/h. Motar
  • Smart Dashboard: The scooter features a 5.5-inch wide touchscreen console with integrated navigation, call alerts, and music management. Chetak
  • Storage Space: Due to its efficient battery layout, it boasts a segment-leading 35-liter under-seat storage compartment. Nepal Drives

Localized Service and Customer Consultation

One of the primary complaints among regional EV buyers in Nepal is the lack of proper after-sales infrastructure outside Kathmandu. To address this issue, the Pokhara facility acts as a complete diagnostic center.

Specifically, the experience zone features a dedicated service wing staffed by factory-trained technicians. These experts are fully equipped to handle high-voltage electrical repairs, battery wellness checks, and regular software updates. Furthermore, advisors provide specialized consultations regarding domestic charging setups and real-time connectivity via the MyChetak mobile app.

Pricing and Regional Market Expansion

Agosh Man Buddharcharya, the owner of Chetak Pokhara, emphasized that the opening brings everyday practical innovation directly to Gandaki Province.

MetricDetailConsumer Benefit
Official Priceरू 3,24,900Highly competitive in the premium EV segment
Body BuildSolid Steel FrameCuts out rattling and ensures high impact resistance
Safety FeaturesHill Hold Assist & Anti-theftPrevents roll-backs on steep Pokhara inclines

By establishing a permanent retail presence in the Lake City, Bajaj hopes to capture a larger share of the shifting two-wheeler market as daily fuel costs continue to squeeze commuters.

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